There are so many nuances to fashion choice today. Where were the clothes assembled? Does the company pay fair wages? Are their advertising campaigns favoring one race over another? Are they sweatshop free? Who owns the company? What organizations do they endorse? The larger the design house the more questions arise. And when the label reaches a corporate level, the questions take on added moral undertones. The styles themselves can become obliterated by speculation.
The Obamas’ choice of J Crew stands to be viewed in any number of ways but will no doubt be analyzed. Sartorial preference has long been a common interest in America, culminating in high profile celebrity events. The presidential inauguration is not immune to such design observation, as evidenced by the crashing of J Crew’s Website.